(Austin, TX – August 26th, 2014) – – TriggerPoint Performance Therapy, leader in therapeutic self-care product and education, is gearing up to celebrate a significant company milestone as sales for the GRID® foam roller approach the ‘1 million units’ mark.
The GRID® 1.0 was launched in 2009 and quickly became a favorite of athletes because of its differentiation and patented triple Distrodensity™ Zones. The unique surface matrix delivers massage with varied levels of intensity, with each zone designed to mimic the thumb, palm or fingertips. The GRID® family has since expanded into 6 different products including the GRID 1.0, GRID 2.0, GRID Mini, GRID X and the recently launched GRID STK and GRID STK X. Be it on the NBA sidelines, the fields at the World Cup Soccer Games or at training facilities and homes worldwide, TriggerPoint’s GRID® has become a warm-up, training and recovery essential for many athletes.
“The original GRID was designed during an economic downturn in an effort to continue empowering people with an affordable way to take care of themselves,” said Cassidy Phillips, Founder and CEO of TriggerPoint Performance. “The product has since become a global phenomenon and we are humbled by the response and success the GRID has experienced. I am extremely proud of everyone who has been part of this amazing milestone and excited to continue providing consumers with innovative products that allow them to lead a healthier lifestyle.”
To celebrate the millionth sale, TriggerPoint has is kicking off a “Golden GRID®” campaign, rewarding the buyer of the millionth GRID® with a one-of-a-kind golden colored GRID®, signed by Mr. Phillips. Other prizes surrounding the celebration will be given away via TriggerPoint’s extensive social media network throughout the month of September. Both the “Golden GRID®” campaign and the new GRID STK® and GRID STK® products will also be showcased at the Interbike trade show to be held in Las Vegas, Nevada from September 10th – 12th.
To learn more about TriggerPoint, the TriggerPoint GRID® and the “Golden GRID® campaign, visit http://www.tptherapy.com
About TriggerPoint™ Performance Therapy: TriggerPoint™ empowers people to reach an optimal level of movement by providing the world’s best therapeutic self-care products and education. TriggerPoint™ promotes Myofascial Compression™ Techniques for anyone who wants to maintain an active lifestyle. Our goal is to empower people to manage their own therapeutic care.